PARTNERSHIP Partnerships

FC Tokyo is
seeking new partners
to grow alongside
the club

The goal is not just to establish a partnership,
but to utilize FC Tokyo's partnership as a
solution tailored to the challenges and objectives of our partner companies.

FC Tokyo's Approach to Partnership

We believe that the goal is not simply to establish a partnership,
but to make use of it according to the challenges and objectives of each partner company.
We propose FC Tokyo's partnership as a solution tailored to the challenges and objectives of each company.

Strengths of FC Tokyo

  • Number of J.League ID Members

    Ranked 1st in the J.League

    Approximately 814,000 people

    As of June 2026

  • Average Attendance (Hundred Year Vision League)

    At the end of the league, ranked 2nd in the J.League

    33,738 people

    As of June 2026

SNS Followers

  • 254,000
    FOLLOWERS

  • 188,700
    FOLLOWERS

  • 133,000
    FOLLOWERS

  • 116,000
    FOLLOWERS

  • 66,000
    FOLLOWERS

  • 74,800
    FOLLOWERS

*As of July 2026

Rights

You can use the following rights to solve the challenges of your company.
*The rights provided vary depending on the sponsorship amount.

Exposure

Broadcasting of commercials on large screens / Display of company (product) logos on hero interview boards / Display of company (product) logos on posters / Display of company (product) logos on upper stand vision / Display of company (product) logos on coach press conference boards / Display of company (product) logos on official website and production materials

Display of company (product) logos on coach press conference boards

Match Tickets

Guest Seat Usage / Partner Seat Usage / Purchase Discounted Tickets

Guest Seat Usage

Promotion

Player Group Portrait Rights / Rights to Use Team Marks Such as the Emblem and Character Images / Event Appearances (Players and Mascot) / Campaign Implementation Rights (Championship Sale) / Member Promotion Implementation Rights (Email Newsletter Advertising or Distribution of School Flyers)

Player Group Portrait Rights

Campaign Implementation Rights

Others

Exclusion of Competition Rights / Party Participation Rights / Merchandise Discount Rights

Party Participation Rights

Case Studies

Here are some examples of how our partners have utilized their partnership.
We offer customized proposals to meet the diverse needs of companies.

Partner Menu

Introducing some of our partner menu items.

  • Uniform

    Uniform

    We will display the logo on the uniform worn in all official matches.

  • Official Pre-match Training Attire

    Official Pre-match Training Attire

    The logo will be displayed on the practice wear worn by players during practice and before games.

  • Stadium Field

    Stadium Field

    We will display the logo on the stadium benches and player entrance gates during official home games.

  • Stadium Vision (Upper-Tier Stand Vision)

    Stadium Vision
    (Upper Stand Vision)

    You can display logos and animated images on the stadium vision during official home games.

  • Crown Match

    Crown Match

    At FC Tokyo home games, it is possible to hold a match day with the name of a company or product.

  • Stadium Production

    Stadium Production

    During the pre-game and halftime, we will display company names and logos on the pitch using moving lights.

  • Entrance Gate and Concourse

    Entrance Gate and Concourse

    You can conduct flag and visitor sampling outside the official home game stadium.

  • Booth Exhibition

    Booth Exhibition

    Before the start of the game, many visitors can come to "AO-AKA PARK" and participate in booth exhibitions and events.

  • Web & Social Media

    Web & Social Media

    We will display the logo in the creative content posted on the official FC Tokyo SNS.

  • Publication

    Publication

    Banners will be displayed in the matchday program and the FC Tokyo app.

  • Member PR

    Member PR

    You can promote through campaigns on SNS and member-only email magazines.

  • Others

    Others

    We will broadcast a commercial on the Keio Line Train Channel.

  • U-18, U-15 Uniform

    U-18, U-15 Uniform

    We will display logos on U-18 and U-15 player uniforms.

  • School

    School

    Sponsorship is available for tournaments and school events.

Improvement of brand image recognition and sales promotion

AJINOMOTO CO., INC.

Player Selection for Promotion

AJINOMOTO CO., INC. produced an original commercial featuring FC Tokyo players to raise awareness of “aminoVITAL®.”
By airing it on the large video screen at the match venue, the brand message was delivered to many attendees. Leveraging its affinity with sports, the campaign effectively communicated the brand value of “aminoVITAL®.”

Sales Promotion

Pocket Card

Exhibition & Visitor Sampling at PR Booth

A booth will be set up to promote the collaboration credit card between FC Tokyo, created by Pocket Card.
We support membership promotion by distributing novelty gifts to new members and holding prize drawings for signed uniforms and pitch-side seats.

Business Network Building

Hosting a Partner Company Networking Event

FC Tokyo hosts networking events to encourage interaction among our partner companies. By providing opportunities for new connections through the club, we support information exchange and business matching between companies. Building networks that go beyond the scope of sports sponsorship creates new business opportunities.

In-house Manners Awareness Campaign

Keio Electric Railway

In-house Manners Awareness Campaign

We created posters featuring the players and displayed them at each station on the Keio Line.

Inner Branding

STYLEM

Utilizing Match Viewing as an Internal Exchange

At STYLEM, all employees attended an FC Tokyo match to promote greater communication among employees and foster stronger teamwork.
In addition, many companies have expressed that they feel the benefit of "improved recognition during recruitment activities" in the results of the partner survey.