On July 13 (Saturday), 2024, in the Meiji Yasuda J1 League Sec. 23 vs Albirex Niigata (19:00 kickoff / Japan National Stadium), we will conduct a PR campaign for the "Healthy Heart Day" awareness project in cooperation with the Healthy Heart Day Executive Committee, focusing on the prevention of cardiovascular diseases such as heart disease and stroke. Please be sure to stop by the special PR booth on that day.

□ Implementation details
・PR booth exhibition
Set up a "Healthy Heart Day" PR booth near the outside B gate and conduct activities such as distributing "Healthy Heart Day original cards (business cards)" and holding a raffle for "FC Tokyo player signed original goods".

▼Card Front

▼Back of the card

【PR Booth Location】
Near the B Gate Outside the Venue

【Implementation Time】
15:00-19:00 (scheduled)
※Distribution will end as soon as supplies run out.

□ What is "Healthy Heart Day"?
Cardiovascular diseases, represented by stroke and heart disease, are known to be the second leading cause of death for Japanese people, following cancer. However, they rank first in medical expenses and are also the leading cause of caregiving, making them a significant issue not only in healthcare but also socially. In contrast to cancer, prevention is highly effective through proper education. Therefore, the Basic Act on Cardiovascular Disease Control, enacted in 2019, promotes nationwide awareness and prevention efforts. The Japan Heart Foundation designated August 10 (Heart Day) as "Healthy Heart Day" in 1985 and has been holding heart disease prevention awareness events around August 10 every year. Starting in 2021, the Japanese Circulation Society, the Japanese Circulation Association, and the Japan Heart Foundation, along with the Japan AED Foundation from 2023, have collaborated to establish the Healthy Heart Day Executive Committee to further promote awareness and education.

◇The "Healthy Heart" homepage is here (external link)